In the heart of the bustling digital marketplace of the UK, where businesses vie for visibility and impact, lies the complex world of Google Ads. Navigating through this intricate domain can often feel like a challenging journey through London’s famous Underground: full of potential routes, but equally full of twists and turns. This is […]
How to pick a PPC Management Agency PPC or ‘pay-per-click’ advertising is one of the most efficient ways that brands use to generate traffic, increase brand awareness, and improve sales. PPC can be extremely fruitful, but can also be prone to mismanagement by untrained professionals. Moreover, pay-per-click management is also labour and time-intensive, so for […]
Seller rating Google Ads are those that show the customer rating of the product/service being advertised in the ad itself. Not everyone is eligible to publish seller ratings Google Ads. If you want to know whether you are eligible for the same, or whether you should consider using seller ratings, read on. What Are […]
As the PPC industry matures, it becomes increasingly difficult to discover new options for managing your SEM campaigns and staying on top of the current trends that will help you achieve a higher ROAS. Google adds more automation and sophistication to its ad offerings, such as Google Ads services, every year. While it can aid […]
Having ad serving issues after you’ve structured your Google Ads account, loaded keywords, optimized ad text and activated your campaign can be a real killjoy. If you’re not seeing ad spend, impressions or clicks – don’t panic. It could be due to several possible reasons – use these tips from expert Google Ads management […]
One page website designs may be trending today, but high bounce rate is still considered to be a quality metric that determines ad rankings given by Google. If you’re experiencing high bounce rates in your Google Ads campaigns, it’s time to regroup and take a fresh approach to Google Ads management. Run […]
